Apple is one of the most popular brands in the world, and you don’t have to be a “techie” to instantly recognize the chrome “bitten apple” logo that has become synonymous with simplicity and quality.

On the opening day of a closely watched court case in London on Wednesday, lawyers for The Beatles’ record company accused Apple Computer of improperly using an apple logo to advertise its iTunes ...

LONDON (AP) — A lawyer for Apple Computer on Wednesday defended the company’s right to use the apple logo on its iTunes Music Store and in a series of TV advertisements for iTunes, despite objections ...