Some operators are growing concerned over slowing Automotive ad spend in 2024. However, the sector is poised for a strong rebound in 2025 as auto brands return to capitalize on AM/FM. That’s according ...
A coalition of executives involved in streaming media, data and advertising technology has formed the Automotive Streaming Council, a new alliance created to establish guidelines, uphold ethical ...
As automotive advertising continues to be a key driver of revenue for radio, some operators are growing concerned over slowing spend in 2024, however, the sector is poised for a strong rebound in 2025 ...
Google has added click-to-call functionality to Vehicle Ads, giving high-intent car shoppers a faster path from search to ...
The advertising landscape in the automotive sector consists of three tiers. Tier 1 encompasses national ads funded directly by the Original Equipment Manufacturers (OEMs), Tier 2 includes regional ads ...
It's Super Bowl week, which means it's time for a visit with PureCars chief operating officer and automotive advertising expert Lauren Donalson to discuss what to expect from the automotive ...
Microsoft Advertising is launching an open beta that is specific to the automotive industry. The Automotive ads, announced Wednesday, are rolling out in the United States and United Kingdom. The ...
It’s hard to understate how much advertising has meant to automobiles. Iconic ads over the decades have propelled people-movers and workhorses like the VW Beetle, Ford F-150, and nearly every other ...
From a compulsive liar who became a folk hero to a luxury launch that advertised rocks instead of cars, these campaigns now seem almost unbelievable. Yet each one captured a specific anxiety or ...
Beginning this month, Advertisers may see ad suggestions to be auto-applied on the recommendations tab. Microsoft Advertising’s auto-apply ad suggestions will be similar to Google’s auto-applied ad ...
There have been some weird car commercials over the years, but there have been some from the '80s that just make you wonder ...