Integrated communications can have a positive outcome on business results, such as increased revenue, improved customer loyalty and better brand reputation. Yet, believing integrated communications is ...

When done right, communication and community-building can be powerful tools that establish your brand as an authority worth ...

A decade ago, while traveling across Africa visiting Clinton Foundation projects, I found a replica of a late-19th-century map titled, “Communications and Towns.” It depicts the flow of information ...

For years, your company has made good choices and positively impacted the communities and employees it serves. You have a stellar reputation — perhaps even a Pillar Award on display — and your ...

Strategic Communications ensures an integrated pipeline of brand journalism, internal communications and media outreach content that collectively lays the foundation for the University’s overall ...

You only have to look at global brewer Anheuser-Busch InBev, which saw sales drop by 26 percent in 2023 following consumer backlash to an influencer campaign, to understand the importance of a good ...

Workplace expectations have changed. After more than three years of remote work, business leaders must figure out how to entice employees back into the office. Their best option to adapt is with ...

Democrats’ strategy was for communications to close Biden’s policy and political deficit in 2024. It has failed miserably. Rather than closing, Democrats’ communication failures threaten to widen ...

The Drum talks to Gordon Arthur, director of communications and maketing about his communications strategy, the growing comms team for the Games and his expectations of the media coverage in the ...

Duolingo has risen in popularity in large part due to its “unhinged” personality on social media. The latest Duolingo stunt that sent the internet into a frenzy and garnered significant media ...

Gap Inc. veteran Adrienne O’Hara has been named head of communications and public affairs for Discovery Global as the cable ...