Walmart has had numerous logos since the retail giant launched in Arkansas in 1962. The logo has shifted from "WALMART" to "WAL-MART" and then finally, "Walmart," in lowercase without the hyphen. The ...

Aesthetics are a subject of friendly debate within the baseball fanbase. Uniforms have been hit-or-miss (no pun intended), and so have logo designs — which certainly play a part in the overall looks.

Chevy never intended the Corvette to blend into the rest of the lineup. So when it came time to launch the C1 in '53, an appropriate new logo was called upon. The Corvette itself was inspired by ...

Since UConn adopted the Husky mascot in 1935, the university has had six different logos for its athletic teams, dating back to 1959. While some prefer the sleek, minimalist design of the new 2013 ...

We all know that branding is a vital part of any business. If it wasn’t, you wouldn’t have well-established brands spending many thousands of dollars each year promoting it, and protecting it.

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...