Saint Laurent and Everlast are ready to rumble. The two brands—heavyweights in their respective fields—have joined forces to create a new capsule collection of luxury boxing gear and apparel. But the ...
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Everlast is expanding its business by betting big on strategic, and often unexpected, partnerships with luxury brands such as Saint Laurent and Gen Z favorites like Urban Outfitters. Though the ...
You can’t mention boxing without thinking of Everlast, the world’s leading manufacturer and licensor of boxing, MMA, and fitness equipment since 1910. More than a century later, the brand is still ...
Ironically, wearing G-Shock’s new Everlast collaboration watch will be difficult to pull off while wearing boxing gloves. However, the watch is certainly appropriate for the boxing ring or gym not ...
Boxing will enjoy one of its biggest events of the year this Saturday, when Manny Pacquiao and Miguel Cotto square off in a welterweight title bout at the MGM Grand in Las Vegas. But one of the ...
Artificial intelligence has been making its way into sports wearables thanks to PiQ Sport Intelligence. Now it has teamed with Everlast, the world leader in boxing gear, to bring its technology to ...