Interesting Topics: Typography, branding and identity systems, designing for space and environment, interactivity and UX/UI, motion graphics, packaging design, publication design, design thinking, ...
Packaging system and design students Dianjin Xu, left, and Madison Reynolds test the durability of the Lightning-GARD pallet using a system to simulate the impact of a forklift on the side of the ...
The concept of “test and learn” is familiar to everyone. As children, it is how we find out about the world — what tastes good, what’s fun, what’s challenging, and what is comforting. We take risks ...
Packaging science goes far beyond mere protection and containment. It's a bridge between products and consumers, serving as a powerful tool for marketing, sustainability, and innovation. This is where ...
The Circular Economy is about zero waste, where products are disassembled into their constituent components, either to be recycled or composted. While considerable attention has been on the product ...
Dezeen Competitions: The Salmon Packaging Design Competition tasks designers with creating innovative packaging using corrugated cardboard sourced from sustainable and renewable materials. The ...
Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...
Packaging Gateway on MSN

The new role of retail packaging

Once designed mainly to protect products and display basic information, retail packaging now plays a far more complex role in ...
Packaging Gateway on MSN

Packaging at the point of decision

Packaging shapes consumers’ split-second decisions by conveying quality, usability, brand values and sustainability while protecting the product.