Cracker Barrel has cut ties with the design firm that created its controversial new logo and redesigned restaurants. The restaurant chain started implementing the changes but quickly reversed course ...

Cracker Barrel's CEO said this week that its controversial short-lived logo change was not motivated by ideology, despite some speculating otherwise. The change was intended to make the restaurant ...

Of course, a restaurant's logo can evoke positive feelings and favorable associations, as well -- the type that make customers willing to spend their hard-earned dollars. Consequently, any shifts in ...