Digitally driven education promises a future of hyper-personalisation, tailored content, adaptive assessments and AI-generated feedback, offering efficiency and autonomy. But in this drive towards ...

What is the “filter bubble” you talk about? Increasingly we don’t all see the same internet. We see stories and facts that make it through a membrane of personalised algorithms that surround us on ...

Striking the delicate balance between personalisation and privacy in digital marketing is crucial for success. Here, Zib Digital advocates a proactive approach, emphasising transparency, targeted ...

In the rush towards ever-greater personalisation, we must not lose sight of what makes learning meaningful, writes Kathy Charles. Here, she shares her insights on fostering ‘productive struggle’ to ...