Sporty style is poised to completely take over the summer, with the Olympics happening in Paris following a couple of incredibly athletically minded seasons on the runways. It started over in England, ...

Here’s why, and how the balance of power between individual brand and company brand is changing. The Ultimate Team: Sports and Fashion Here’s why, and how the ...

FLUSHING MEADOWS, N.Y. — Naomi Osaka walked on to Louis Armstrong Stadium and sparkled under the lights, with red roses on a hairpiece and a red jacket and dress studded with crystals. The four-time ...

When Naomi Osaka took the stage with her custom outfit by designer Yoon Ahn for Nike, it wasn't just about clothes — it was the signal of a new era. From WNBA jerseys styled as streetwear to tennis ...

As a WH fitness editor and certified personal trainer, I'm always in comfortable, breathable workout clothes. When I’m not at my desk during my nine-to-five, I'm racking up miles in the latest running ...

Athleisure, athluxury—sporty style reaches a fever pitch this summer with coveted collabs (Nike and Jaquemus) and fresh runway references (Dries Van Noten, Balenciaga) offering new perspectives on how ...

It is undeniable that 2024 has been the year of sport. From the edge-of-your-seat men's Euro cup, the endlessly chic Wimbledon tournament and of course the Paris 2024 Olympics well underway - sport is ...