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Who Is Bullseye? Everything You Need to Know About the Target Mascot

Target has it all. From food and household essentials to clothes and toys, there are seemingly a million things you should be buying at Target. It doesn’t hurt that the Target mascot is, hands down, ...
The Business Journals

Target Corp. parts ways with longtime 'Bullseye' vendor

Bullseye (Jack, in this case) at The Bean in Chicago. Submitted by Worldwide Movie Animals To continue reading this content, please enable JavaScript in your browser ...
TheWrap

Target’s Bullseye Mascot Dog Provider Sues Company for Breach of Contract, $740K in Backpay

Target has been sued for allegedly breaching its contract with the company that supplied its iconic dog mascot, Bullseye. “Target seeks brand loyalty from customers. It has shown that it is anything ...
Star Tribune

In the doghouse: Bullseye mascot provider says Target owes $740K for breaching contract

“While defendant Target Enterprises LLC (“Target”) seeks brand loyalty from its customers, it has shown that it is anything but loyal to those responsible for bringing its brand to life,” the suit ...
Law

Dog Gone It, Target: Provider of Retailer's Mascot Dog Sues Over Contract Cancellation

Disney Channel actress and Hollywood Records recording artist Bridgit Mendler posed with Bullseye in 2012 at a promotional event for a Target community service program. Photo: Diane Bondareff/Invision ...
Marketing Dive

Target brings dog mascot Bullseye to Las Vegas Sphere for holiday blitz

Target is running an ad on the Sphere in Las Vegas, Nevada, to boost its holiday marketing blitz, according to details shared with Marketing Dive. The outdoor placement emulating a snowglobe, live ...