Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up paying more than they did before.

Loyalty is a key driver for any enterprise that depends on repeat business. Restaurants, retail stores, salons and a wide range of businesses leverage loyalty programs to keep customers coming back ...

Customer loyalty programs may have been around for decades – but they are changing fast and becoming more important for today’s digital-first and economically-concerned consumers. This is driving the ...

Family Express is among the retailers that have evolved their platforms to integrate the right capabilities. The challenge is to create a program that surfaces in the sea of loyalty programs that are ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

With restaurant traffic remaining down for a relentlessly long time, frequency has become a bigger focus for most brands. Consequently, loyalty programs have become a bigger battleground because, well ...

Nearly every grocery store attempts to lure customers in with their loyalty programs, boasting special deals and price savings, but which ones should you truly trust? Inflation stood at 3.4 percent ...

Editor’s note: Nation’s Restaurant News is excited to partner with Belle Communication to launch The Influencer Insider, a new content series highlighting social media influencers and how their ...