Which creative approaches drive brand impact on TikTok? To find out, TikTok and IPSOS teamed up to conduct a meta-analysis of 296 brand lift studies across multiple verticals. An infographic (below) ...
"I have too much time on my hands," said no marketer ever. With more tasks than ever before being squeezed into our days, just keeping up with them all can be one of the biggest challenges of our job.
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