Enterprise software companies are racing to capture the AI automation opportunity, but exposure varies dramatically. We looked at Pegasystems (NASDAQ:PEGA), ServiceNow (NYSE:NOW), Microsoft ...
There’s a familiar story in enterprise AI circles: agentic AI is “the next big thing,” something we should discuss, plan for, or pilot before it becomes real. And that future is already here, quietly ...
When it comes to developing highly effective marketing, WARC is the most trusted source of insight and inspiration for world leading brands, agencies, media owners and academic institutions. With our ...