The Danish toy giant spent eight years developing screen-less tech to allow its brick toys to roar and rumble in real time, ...

Toothbrush vs Cavities Challenge! In this video, I test two of the craziest lego toothbrush builds ever made — the world’s ...

Lego and Pokémon have unveiled their first Lego Pokémon sets, featuring Pikachu and more. Here’s when and how fans can buy ...

Last year, Mattel launched its new Brick Shop line in collaboration with Hot Wheels as a way to take on Lego. Aimed at car ...

Brick Convention returned to Amarillo with strong attendance, featuring LEGO artists, rare sets, kid activities and hands-on ...

Critics worry Lego’s new Smart Bricks will dull children’s imaginations by replacing free play with lights and sounds. That ...

Professional LEGO artists share insight into their large-scale builds, what it's like to tour and what they hope people find ...

Bricks & Minifigs Richmond Southside in Midlothian, Virginia, is highlighting its Buy, Sell, and Trade program as ...

Which Robot will Clean my Teeth Better? A Custom diy Lego Boost Robot or a $2,000 Futuristic Robot! Join the Dental Community ...

Bricks & Minifigs Richmond Westend in Glen Allen, Virginia is seeing growing interest in their LEGO® parties as ...

An interview with Tom Donaldson, LEGO Group's SVP of Creative Play Lab, on how the company came up with its new SMART Brick.

Designed to be a set worthy of Pokemon's most recognisable character, the LEGO Pokémon Pikachu and Poké Ball set will let ...