In the advertising industry, "sticky" copy means any content that the audience remembers after the moment has passed. Catchy jingles are one of the most obvious examples of sticky content.
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Write like a pro: How AI can turbocharge your small business marketing
Using AI for different types of marketing content. Generative AI tools such as ChatGPT, Gemini, Jasper, Copy.ai and ...
The ultimate goal of copywriting is always to drive action at a particular stage of the buyer’s journey. Whether the purpose of your copy is to introduce your solutions to new audiences, convince ...
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